Brand Anatomy: How Shutterfly Leans Into Marketing Channels That Go Beyond Personalization | Feb 23, 2022

On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefing director Jeremy Goldman sits down with Jim Hilt, president of Shutterfly, to discuss how his personalization brand is leaning into a traditional TV campaign for the first time, all while experimenting with nonfungible tokens and next-gen social media efforts to increase its reach with Generation Z.   For sponsorship opportunities contact us:   [email protected].   For more information visit:   https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected]   © 2021 Insider Intelligence