78. Baking it Down - Friction and Floooow
Baking it Down with Sugar Cookie Marketing 🍪 - Ein Podcast von Heather and Corrie Miracle
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Send us a text 🚫 Friction and Flow ✅ Ever been to a gym? No no - this isn't a Q3 "News Years Resolution" check-in (thank goodness), but it is a look at how gyms use friction and flow to direct customers to actions they do and don't want ya to take. When you go to sign up for a gym membership, it's a red carpet experience. They assign you a team of people to whisk you away for the Tour de la Gym! Registration fees? Waived. First month? Free. Extra kidney? Included with a first-year contr...
