Autoline After Hours 14 - Brand Flakes
Autoline After Hours - Ein Podcast von Autoline - Freitags
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With the screwy way auto brands are moving around these days it’s like trying to watch the pea in a shell game. Hummer’s going here, Saturn there and Saab who know’s where? Well one guy who may not have all the answers but certainly has a good idea is Charlie Hughes, the former auto exec with Land Rover and Mazda (to name two), author of the book Branding Iron and our guest on this week’s edition of Autoline After Hours. He joins John, Peter & Jason to discuss the future of the bankrupt Detroit Two, where Ford fits into the mix, as well as a bevy of other brand analysis. And after they handle this week’s Rapid Fire segment Jason updates us on on the leaders in the After Hours GM Bankruptcy Bonanza. We’re getting closer to a winner. Have a great and safe 4th of July everyone.