Automation and Beyond for Sales and Marketing in Life Sciences - with Mark Miller of Deloitte

Today’s guest is Mark Miller, Managing Director of Life Science Advertising, Marketing & Commerce at Deloitte. He joins Emerj CEO and Head of Research Daniel Faggella on today’s podcast to discuss leveraging data in proven AI use cases in pharmaceutical sales and marketing, particularly when it comes to the ‘next best’ engagement. Throughout the episode, Mark emphasizes the importance of connected data and decision algorithms to engage with healthcare professionals more effectively. This episode is sponsored by Deloitte. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1.

Om Podcasten

The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI. Each week, Emerj Artificial Intelligence Research CEO Daniel Faggella interviews top AI executives from Fortune 500 firms and unicorn startups - to uncover trends, use-cases, and best practices for practical AI adoption. Subscribe to Emerj's weekly AI newsletter by downloading our "Beginning with AI" PDF guide: https://emerj.com/beg1