When Life Hands You TikTok, Make Lemon8

#5Things: This Week in Social - Ein Podcast von Grey Group - Montags

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This week #5Things celebrates it's 150th episode!  The team discusses ByteDance's new app called Lemon8, Twitter's "Flop Era", TikTok allowing you to reset your FYP and more! The Things: 1. Skepticism rises for ByteDance's new Lemon8: Aimed at a Gen Z-type audience, Lemon8 is an emerging social app that takes fan-favorite elements from other platforms to build what could become a Frankenstein contender under ByteDance leadership. 2. Twitter in General is in its Flop Era: Twitter Circles promised to bring the privacy of IG Close Friends to the platform but appeared to break over the last week; not just showing private tweets to non-followers, but also putting them in the FYP of random users3. Launch of Meta Verification: Meta’s recently announced the launch of Meta Verified, a $15 per month subscription that allows Instagram and Facebook users to get a blue verification badge on their accounts. 4. TikTok offers a Reset on FYP: Long considered its greatest asset, TikTok newly unveiled the ability to wipe and reset your FYP's algorithm. 5. Tidal Goes Live: Amongst the competitive wave happening with other music app releases, Tidal announced their version of Spotify's DJ feature called Live.Sources: Digiday, NYT, 9to5Mac, Buzzfeed News, Mashable, Bloomberg, CNN, TechCrunchHosts: Joey Scarillo, Jessica Womack, Kylie MacDonaldThe #5Things: This Week in Social is nominated for a Webby Award for Best Creativity & Marketing Podcast!We would appreciate if you could take the time to vote for us! LINK TO VOTEVoting ends April 20th, 2023!To subscribe to our newsletter, click HERE

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