This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Ein Podcast von Joe Pulizzi & Robert Rose - Freitags
476 Folgen
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PNR 196: Facebook, Google, Netflix & Disney Begin War over Content
Vom: 14.8.2017 -
PNR 195: Marketers, Not Publishers, Will Win with Long-Form Content
Vom: 7.8.2017 -
PNR 194: Brands & Billionaires Continue to Buy Up Media
Vom: 1.8.2017 -
PNR 193: Amazon, Facebook and Google All Launch New Content Plays
Vom: 24.7.2017 -
PNR 192: No, Not Everyone Should Do Content Marketing
Vom: 18.7.2017 -
PNR 191: The Solution to Facebook's Fake News Problem
Vom: 10.7.2017 -
PNR 190: Could Digital Advertising Be Ready to Pop?
Vom: 3.7.2017 -
PNR 189: Special Episode - How We Create Content
Vom: 27.6.2017 -
PNR 188: NYTimes Shows that Email Is the Next Best Thing
Vom: 19.6.2017 -
PNR 187: Is Google's Ad-Blocking Plan Good or Evil?
Vom: 12.6.2017 -
PNR 186: Mary Meeker Dedicates Entire Slide to Content Marketing
Vom: 5.6.2017 -
PNR 185: Facebook Is Worth $400 Billion and Just Getting Started
Vom: 29.5.2017 -
PNR 184: Don't Just Publish Content; Monetize the Audience
Vom: 22.5.2017 -
PNR 183: In 10 Years, Content Marketing Will Be Just Marketing
Vom: 15.5.2017 -
PNR 182: 2017 Is the Year Brands Buy Media Companies
Vom: 8.5.2017 -
PNR 181: New York Times Leverages Snapchat as a Marketing Tool
Vom: 1.5.2017 -
PNR 180: The Bull Market in Marketing Is Just Beginning
Vom: 24.4.2017 -
PNR 179: Yes, Apple Will Buy Disney (someday)
Vom: 18.4.2017 -
PNR 178: The New Content Business Model Awaits
Vom: 10.4.2017 -
PNR 177: More Big Companies Investing in Original Content
Vom: 3.4.2017
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.