This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Ein Podcast von Joe Pulizzi & Robert Rose - Freitags
476 Folgen
-
236: The Media Business Killed Itself
Vom: 14.5.2020 -
235: Prepare for a Turnaround with these Marketing Tips
Vom: 1.5.2020 -
234: Why Invest in Marketing Now (Before It's Too Late)
Vom: 16.4.2020 -
233: Can Media Companies Survive Coronavirus?
Vom: 3.4.2020 -
232: What Marketers Need to Do During Lockdown [SPECIAL EPISODE]
Vom: 27.3.2020 -
231: Making Sense of a Crazy Week...plus Could Apple Buy Disney?
Vom: 20.3.2020 -
230: Marketing at a Social Distance [SPECIAL EPISODE]
Vom: 13.3.2020 -
229: Salesforce, Mailchimp Buy Media Properties
Vom: 9.3.2020 -
228: The Real Story Behind Facebook's Fact-Checking Plan
Vom: 24.2.2020 -
227: Ranking the Best & Worst Super Bowl Ads of 2020
Vom: 10.2.2020 -
226: Content Jobs Among Biggest Growth Area Per World Economic Forum
Vom: 28.1.2020 -
225: Coca-Cola Reverts Back to CMO Role. Does It Matter?
Vom: 13.1.2020 -
224: 8 Big Content Marketing Predictions for 2020
Vom: 30.12.2019 -
223: Can Marketers Learn Anything from the Peloton Fiasco?
Vom: 16.12.2019 -
222: Our Biggest Failures BONUS Episode + Even More Failures
Vom: 25.11.2019 -
221: Marketing Always Works (If You Leave Out Certain Data)
Vom: 18.11.2019 -
220: Twitter's Move Away from Political Ads a PR Stunt
Vom: 4.11.2019 -
219: Will New Regulations Help or Hurt Your Content Creation?
Vom: 21.10.2019 -
218: Is the Death of Advertising Upon Us?
Vom: 7.10.2019 -
217: How to Launch a Show Network the Right (and Wrong) Way
Vom: 23.9.2019
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.