Champagne Strategy
Ein Podcast von Hybrency
99 Folgen
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Adam Posner - Does loyalty exist? Crafting world-class loyalty programs which provide commercial benefit - S3 Ep30
Vom: 9.11.2022 -
Flavia Barbat - Nuclear content strategy. Branding, publishing and the future of content - S3 Ep29
Vom: 1.11.2022 -
Juan Mendoza - Growing a newsletter from scratch - The Martech Weekly story & applied content strategy - S3 Ep28
Vom: 29.10.2022 -
Jon Evans - A big and small brand CMO - critical differences and learnings that make for superior marketing - S3 Ep27
Vom: 15.10.2022 -
Mike Taylor - Marketing Measurement Systems in Practice - An all-purpose guide & overview S3 Ep25 (part 6 of 6)
Vom: 9.10.2022 -
Jon Rolley - Advertising Media Measurement - How politics creates unwise choices - S3 Ep24 (part 5 of 6)
Vom: 24.9.2022 -
Elisa Choy - Predict future behavior - Sentiment tracking & modern market research at scale - S3 Ep23 (part 4 of 6)
Vom: 22.9.2022 -
Edgar Baum - Brand Tracking - How to make wise choices - S3 Ep22 (part 3 of 6)
Vom: 20.9.2022 -
Michael Kaminsky - Modern Marketing Mix Modelling - How to make wise choices - S3 Ep21 (part 2 of 6)
Vom: 17.9.2022 -
Koen Pauwels - Econometric models & theory vs humans & practice. Mastering measurement and context for marketing success - S3 Ep20 (part 1 of 6)
Vom: 30.8.2022 -
Karen Nelson-Field - Putting PHD's into Practice - Categories and Entrepreneurship - S3 Ep19
Vom: 25.8.2022 -
Patrick Campbell - From no marketing knowledge and $0 to a $200m exit - The Profitwell growth story - S3 Ep18
Vom: 21.8.2022 -
Benjamin Dennehy - A crash course in sales - the lost art of prospecting - S3 Ep17
Vom: 15.8.2022 -
John James - Marketing for revenue vs cake decoration comms - Tim Beanland interviews via the Experts Blueprint podcast - S3 Ep16
Vom: 2.8.2022 -
Jesse Ouellette - Cold email secrets - generate high-margin revenue from world-class sales outreach - S3 Ep15
Vom: 18.7.2022 -
Adam Hamilton - Innovation & New Product Development (NPD) Strategy - S3 Ep14
Vom: 14.7.2022 -
Ted Wright - Revenue success sans advertising - Word of Mouth marketing - S3 Ep13
Vom: 7.7.2022 -
Edan Krolewicz - Data for customer acquisition - The light and the dark side of the global data industry - S3 Ep12
Vom: 30.6.2022 -
Malcolm Auld - Direct Mail and Marketing first principles - How digital marketing leads us astray from effectiveness - S3 Ep11
Vom: 15.6.2022 -
Bryant Graves - How strategy could/should or doesn't apply to your job. The future of business strategy and consulting - S3 Ep10
Vom: 10.6.2022
Uncovering the secrets behind world-class commercialization strategy for senior executives - garnished with tech & Champagne. Learn from people who've bridged the strategy gap between planning, execution and measurement. They'll have battle scars to show, skin in the game and money in play. Most aren't famous but there's zero commercial agenda here, so heeding their wisdom is priceless. Listen to an episode if you dare, but you've been warned. There's no going back. Keep taking your blue pills - or press play
