Episode 246: The Overwhelming Sense of Discontentment with Founder of M.C. Squares Anthony Franco

In this episode, Larry speaks with serial entrepreneur Anthony Franco about the need for the dual relationship between the visionary and the integrator within a company. They also discuss the overwhelming odds that weigh against the success of a small startup company — but the difference maker is having a leader. • Started with software, designing websites. • On paper, there is no way a new small business can win against a company with more resources, an established brand, etc. • Plugging through a problem requires quite a bit of failure to get to the other end. • You only see the success from the outside, not the failures. • Book Recommendation— "Traction: Get A Grip On Your Business”—https://www.amazon.com/Traction-Get- Grip-Your-Business/dp/1936661837 • MC Squares Website: https://www.mcsquares.com TIME-STAMPED SHOW NOTES: [1:28] His Experience with Software. [7:38] Anthony’s Book Recommendation. [9:23] Solving Problems.