Fashion Friday: The Rise of Athleisure Fashion

Athleisure fashion is gaining popularity worldwide. This clothing style is designed to be worn for exercise and casual purposes. This fashion trend is being supported by consumer's aspiration to be healthy and more active lifestyles, and the trend overall has transitioned from fad to necessity in a very short time. In fact, in 2016, sportswear is expected to outpace overall apparel and footwear growth.